BEA x Christian Louboutin - Loubi's on the Beach

About Us.


Great accomplishments in business are never done by one person, and weโ€™re no exception โ€“ at the heart of our organisation lies a globally experienced, award-winning team, encompassing a dynamic blend of designers, producers, creatives, and strategists.

This rich diversity forms a formidable powerhouse, driving us to craft client solutions that are not only thoughtful, thorough, and strategic, but also intentional and uniquely tailored.


Weโ€™re constantly evolving to become your best strategic partner. Together, we forge the extraordinary, break barriers and set new standards of excellence that redefine the possibilities for your brand.

Simple & Empowered

We love simplifying processes and finding efficiencies. We embrace collaboration and believe in up-skilling internal teams through the partnership process.

Supported & Informed

Using cultural and consumer insights, we ensure partnerships, activations and campaigns are intelligent, relevant and credible.

The Partner Youโ€™re Looking For

We are passionate about details, endlessly curious and renowned for the unique, whilst forever evolving it forward.

BUSY BEAS

Our Team.

Nicole Carmichael, Managing Director
  • With a strong strategic mindset, Nicole seamlessly blends commercial acumen with brand creativity, leveraging her wide network to forge partnerships that ensure strategies deliver measurable success while preserving the brand's essence and connection with consumers.

MANAGING DIRECTOR

SENIOR EVENT PRODUCER

Simon McCarthy

SENIOR EVENT PRODUCER

Huong Choo

Lilian Gladstone

SENIOR DESIGNER

Lilian Gladstone

SENIOR EVENT PRODUCER

Isabella Ireland

SENIOR EVENT PRODUCER

Danielle Rubin

CREATIVE DIRECTOR

Lucy Caldwell

BEA INSPIRED

Featured Work.

RUNAWAY THE LABEL - BRAND STRATEGY + IDENTITY

ESTEE LAUDER - DOUBLE WEAR ACTIVATION

MODIBODI x PUMA - THE CHANGE ROOM

DROOL BY DR. CHRIS BROWN - MARKETING RETAINER

SKYY VODKA x SAILGP